What developers on daily.dev respond to
Developers open daily.dev to learn something useful from other developers. Posts that give them that reach the most developers, and posts they tend to skip get limited reach. Every post you share still reaches your squad page and your followers. This page covers what decides whether it also reaches the wider feed.
If your squad is on a daily.dev for Startups plan, you'll get a short note on the post's analytics page when we expect a post to have limited reach. The content review skill for your coding agent runs the same checks before you publish.
Write in your own voice
Developers here tend to skip posts that read as AI-written, so they usually get limited reach in the feed. That includes articles written with AI and lightly edited. What works is what only your team can write: the bug that took a week, the benchmark you ran, the design you dropped and why. AI can help you edit, but the substance and the voice should be yours.
Teach something, even when it's about your product
Writing about your own product is fine. Developers pass on posts that are mostly a pitch. A post about your product does well when a reader learns something they could use without buying it: how you solved a problem, the trade-offs you made, real numbers.
Let the title match the post
Developers here notice when a title promises more than the post delivers, and they stop clicking. A title that says plainly what the reader will learn usually gets more clicks and upvotes than a dramatic one.
Write in English
Most developers here read in English. Posts in other languages reach only the readers who chose that language.
Check your page's title and preview
When you share a link, we read its page title, description and image. If your blog sets the page title to your company name, every post shows up with that name instead of its headline. Check your og:title and og:image tags.
Share once
Deleting a post and sharing the same link again doesn't reset anything, and it clutters your squad page. If something is wrong, edit the post.
Review before you publish
The daily.dev content review skill runs in your coding agent (Claude Code, Cursor, Codex and others). It checks a draft or a link against everything on this page, tells you what's at risk and why, and suggests what to change. You write the changes yourself. Install the daily.dev skills.
For the full rules, see the content guidelines.